Versace

Bold, confident and unapologetic. Versace is known for their striking patterns and colours. Inspired by this, I expressed them in a new digital coat of paint and graphite to make them pop for a reimagined marketing campaign.

Medium: skin – graphite on paper, fabrics – digital

Lead on: creative direction, advertising concepts, illustration.

Models are drawn first with a pencil on cartridge paper, before being scanned and cleaned up in Photoshop. Only their exposed skin gets attention.

The final scan edits are imported into Clip Studio Paint, where the fabrics are colour blocked and patterned.